Speaker: Marty Gilbert, NSENG Founder/CEO, Job Search Coach & professional writer
Before you start to actively pursue any job opportunities, it’s critical that you are putting your best foot forward. And that means your resume, your LinkedIn profile and your cover letters need to be stellar. Those three elements create the first impression that recruiters and hiring managers develop about you, and if you haven’t impressed them in very short order, your chances of getting an interview will be severely diminished. This is particularly true when you take into account that each advertised job is receiving 100-300 resumes from other candidates. Each of these items serve different purposes but they absolutely complement one another and increase your chances for consideration.
During this workshop, you will be provided with very practical advice and examples of how to present yourself in the best light via your resume, LinkedIn profile and cover letters. The “dos and don’ts” of each will be addressed, along with specific tips on how to capture greater interest with those who come across your background. This workshop will be led by awarding-winning writer and job search coach, Marty Gilbert. Here are some of the topics that will be covered:
- The goals of an effective resume
- 10 keys to a strong resume
- Examples of what is and isn’t effective
- Resume critiques
- How to create an Applicant Tracking System (ATS)-compliant resume
- The goals of an effective LinkedIn profile
- 10 keys to a strong LinkedIn profile
- Good profile examples
- Why some people get more profile traffic than others
- Scripts on how to connect with key influencers in target companies
- Key LinkedIn metrics to monitor your progress
- Why cover letters are essential
- The goals of an effective cover letter
- 5 keys to a strong cover letter
- Good cover letter examples
- How to craft customized cover letters in 30 minutes
There will be just a few handouts so please be prepared to take notes.
Here are a few comments from individuals that have attended my workshops:
— “This session was great– better than what I’ve gotten from Northwestern’s Kellogg career services team. You ought to be coaching them.”
— “A very practical, tactical and well-organized presentation that’s extremely helpful. Marty’s encouraging nature is very welcoming and engaging to his audience.”
— “Fantastic workshop. I have lots of work to do but now I know what to focus on.”
— “Enjoyed the real life, down-to-earth feedback on strategy, specific steps and what you should and shouldn’t do in your search.”
Marty Gilbert is the Founder and CEO of NSENG, the largest job search networking organization in the Chicago area with over 5,000 members and 10 individuals landing new jobs each week. He brings a wealth of job search coaching experience and has helped over 1,200 middle and senior level professionals to land new jobs. Marty’s unique “marketing” approach to job search is all about positioning, branding, networking, engaging and communicating your value proposition to targeted decision-makers. He has held executive level marketing, sales and general management roles in Motorola and several middle market firms across a breadth of industries. He also served as Chief Operating Officer for STATS Inc, the sports data and analytics firm that was the genesis for the book and movie, Moneyball, which starred Brad Pitt. Marty’s career spans over 20 years of international experience and five years of overseas expatriate assignments that include a position working in Tokyo for Dentsu Inc (the world’s largest advertising agency), where his award-winning writing regularly appeared in Time, Newsweek and Business Week magazines. You can view more about Marty’s background and recommendations from his coaching clients at www.linkedin.com/in/martygilbert.
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